Design

Cowboys & Italy: Tuscany Store Branding

Austin Texas based, Tuscany Market & Vineyard combined an upscale market, gourmet Italian eatery, and wine bar into a single store concept. My team and I were recruited to help build the concept’s identity and branding strategy –from the ground up. A creative and comprehensive identity and branding system helped keep the plethora of marketing touch points unified throughout store launch, and laid the foundation for a strong brand position in the Austin retail food market.

 

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April 19th, 2016|

Minneapolis Law Firm Takes Nontraditional Approach to Branding

SPS Immigration PLLC launched at the start of 2015, determined to set itself apart from the mundane look of its peers and competitors alike. The result was a non-traditional look for a Twin Cities law firm. In a practice area that can be complicated and stressful for it’s clientele, Popular Content was able to convey a sense of openness and modernity with the SPS brand.

Services provided to SPS by Popular Content include: Logo and Stationary System Design, Executive Portraiture, and Responsive and Mobile-friendly Web Site Development.

 

SPS Immigration logo design

SPS Business Card Design

Sarah Peterson Stensrud, SPS Immigration

Urban Tri Steps Up Their Game With Web Redesign

Minneapolis based, triathlon gear retailer Urban Tri recently launched a new Web site with the help of Popular Content. The project included: Interface design, WordPress CMS backend for maintaining not only the Blog section – but site wide updating as well, events calendar linked to the company Google Calendar for easy updating, as well as Facebook and Twitter feed tie-ins to keep social media updates efficient and easy to manage from a single source.

July 8th, 2011|Tags: , , , , |

Viral Video: C’motion

Viral video produced for client C’motion, Inc. in partnership with Sam Soulek of Soulseven. Services provided by Popular Content include: shooting, editing, motion graphics.

June 24th, 2011|Tags: , , , , , |

Start-a-Cmotion.com Web Refresh

Why ‘refresh’ instead of redesign? Existing site framework was good-to-go, C’motion needed us to overhaul their content, add some CMS-based news sections, integrate robust contact forms with automated location-based forwarding, and make updates to their home page with a simple flash animation to direct visitors to relevant content. Embedded Flash piece created in collaboration with Sam Soulek of SoulSeven.

Full site available at Start-a-Cmotion.com.

June 24th, 2011|Tags: , , , |

Orbit Studios Web Redesign

Before you berate us for our tongue-in-cheek space references, please remember we’ve never claimed to be stellar copywriters. Thankfully that didn’t stop us from redesigning the Orbit Studios Web site with a mid-century modern twist (maybe some eastern block sprinkled in for fun). With new photo gallery sections of each studio, transient shooters and art directors alike won’t be seeing this Web-shuttle being retired anytime soon. Oh snap!

Studio photos by Bob McNamara. Full site available at OrbitMpls.com.

June 24th, 2011|Tags: , , , |

Olympic Granola Web Store

Popular Content established Olympic Granola as a relevant player in the natural foods and energy bar market by starting from the ground up. From branding and identity work, to PR and media kits, to packaging design and POP devices, to a search engine optimized Web site and E-commerce store (the list could go on), Popular Content had a hand in nearly every advertising, marketing and PR function of this once unheard of granola bar maker.

Popular Content developed site has since been retired. Corporate name has since changed to ‘Olmypia’ due to naming conflicts with the US Olympic Committee.

Olympic Granola Web Store

Identity: Logo Design

15+ years of identity design and brand building (some dating from before Popular Content’s inception – the early days you might say). These are just a few of our favorites.

June 24th, 2011|Tags: , , |